Live video is a powerful tool for converting new Shopify customers. It’s how you can stand out from the crowd and show that your company is one of a kind.
Here are some tips on how to use live video in your marketing strategy:
1. Showcase your brand identity: Use a combination of text and visuals to let people know what you stand for, who you are and what makes you unique. Live video is an excellent way to show off your brand identity because it allows viewers to see what it’s like inside your business and they get a more personal experience with your products or services.
2. Host contests or giveaways: Live video can be used as a tool for hosting contests or giveaways where viewers have the chance to win prizes by watching certain videos or engaging with them through comments or likes. This will help increase awareness about the contest/giveaway and encourage more people to participate in order to win something valuable!
3. Create tutorials about how-to do things like install an app or fix something around the house (like installing windows) so people know exactly how easy it will be for them when they buy from you!