I'm going all-in on live video sales for Shopify merchants, and here's why.
It's no secret that live video is the future of ecommerce. It's a space that keeps on growing, and more and more businesses are making the switch to live video sales. If you're still wondering if it's worth your time and money, I can promise you: it definitely is! Here are just some of the things that make live video so amazing:
1) You get to interact with your customers in real time—and they love it!
2) People like watching videos more than reading about products online
3) You can show people how a product works or looks in person, which helps you close sales faster
4) You can use your own brand voice and personality with this medium rather than having to adhere to strict rules set forth by other platforms like Facebook or Instagram